3Daughters redesigns IUD to eliminate insertion pain for women.
3Daughters Launches Revolutionary Painless IUD to Modernize Women’s Health
For years, women seeking long-acting birth control have endured a painful and outdated process: IUD insertion. Despite the growing demand for non-hormonal birth control, the devices available today have seen minimal evolution. Insertion pain during IUD procedures is so common that it is often dismissed as routine, despite the fact that many women experience extreme discomfort, fainting, vomiting, or even screaming during the process.
3Daughters, a groundbreaking company, is challenging this status quo with a bold redesign of the IUD that focuses on comfort, science, and empathy.
IUD Insertion Pain: A Marketwide Blind Spot
IUDs are known to be highly effective forms of long-acting reversible contraception (LARC), but the experience of getting one can be traumatic for many women. Surprisingly, only a small percentage of IUD insertions include any form of medication for pain or anxiety. This is despite the widespread reports on social media of women experiencing extreme pain during the procedure.
Demand for IUDs continues to rise, with the global contraceptive market projected to reach $44 billion by 2030. This growth highlights the contradiction that women are choosing IUDs despite the pain, either because hormonal alternatives are less desirable or because of the unmatched convenience that IUDs offer.
3Daughters Aims to Eliminate IUD Pain
Mary Beth Cicero, CEO and co-founder of 3Daughters, recognized an opportunity to revolutionize women’s health when she learned of a magnetic IUD designed for horses. This led her to launch 3Daughters in 2021 with a vision to redesign the IUD to better meet the needs and anatomy of women, starting with pain reduction.
The company’s solution is a frameless, magnetic, self-assembling IUD that eliminates the rigid arms and dangling strings of traditional T-shaped models. This new design is bendable and uses copper as the active ingredient, a material long recognized for its safety and efficacy by the FDA.
A Founder Who Overcomes Barriers
Cicero faced challenges in early fundraising, as many male investors did not believe that IUD insertion pain was a real issue. Despite this, she persisted and secured funding, developed a working prototype, and engaged with the FDA to move the project forward. Her resilience and determination have been instrumental in the company’s success.
Painless IUDs: A Turning Point for Contraceptive Innovation?
With momentum building behind 3Daughters and the broader women’s health movement, investors see the company as a beacon of innovation that focuses on the patient’s needs. Clinical trials are on the horizon, and interest in 3Daughters’ revolutionary IUD is growing.
For a generation of women who have been told to endure IUD insertion pain, 3Daughters offers a glimmer of hope. Their innovative approach challenges the notion that women should tolerate discomfort during such procedures. Comfort, safety, and dignity are at the forefront of their mission, aiming to set a new standard in contraceptive care.
In conclusion, 3Daughters is paving the way for a new era in women’s health with their revolutionary painless IUD. Their dedication to comfort, safety, and innovation signals a positive shift in the landscape of long-acting contraception.



