Amazon’s Prime Day event will expand to four days this year. Here’s what to know.
Amazon Prime Day 2025: What You Need to Know
Amazon Prime Day is back and bigger than ever this year, with the e-commerce giant extending the annual event to a four-day extravaganza. This marks the first time that Amazon has offered four full days of deals, giving shoppers an extended window to snag discounts on a wide range of products. The tradition of Prime Day began a decade ago in 2015, coinciding with Amazon’s 20th anniversary, and has since evolved into a global shopping phenomenon.
Last year’s Prime Day was a record-breaking success for Amazon, with over 200 million items sold by independent sellers during the 48-hour sale. This year, Prime Day 2025 promises even more excitement and savings for Amazon Prime members worldwide.
What is Prime Day?
Prime Day is Amazon’s exclusive shopping event for Prime members, offering a wide selection of deals across various product categories. Launched in 2015 to rival Black Friday, Prime Day allows shoppers to snag discounts from the comfort of their homes without having to brave the crowds at brick-and-mortar stores.
When do Prime Day deals start?
Prime Day 2025 will run from July 8 to July 11, with sales kicking off at 12:01 a.m. PDT on the 8th and concluding at 11:59 p.m. PDT on the 11th.
What will be on sale?
A diverse array of products will be marked down during Prime Day, including electronics, school supplies, clothing, groceries, and beauty products. To explore the deals on offer, visit Amazon’s dedicated Prime Day website. Additionally, Amazon is currently offering early deals for members leading up to Prime Day, featuring discounts on Grubhub+, grocery deliveries, small business promotions, and sales on Amazon devices and brands.
Which countries are participating in Amazon Prime Day?
Prime Day 2025 will involve 20 countries, including Australia, Canada, France, Germany, Italy, Japan, the United States, and the United Kingdom, among others. Some countries, such as Brazil, India, and Mexico, will have their own Prime Day celebrations later in the summer.
Can I participate in Prime Day without a Prime membership?
Prime Day is exclusively for Amazon Prime members, requiring a subscription that costs $14.99 per month or $139 per year. Non-members can sign up for a Prime membership to access the exclusive deals and discounts offered during the event.
Don’t miss out on the excitement of Amazon Prime Day 2025, where shoppers can score incredible deals and savings on a wide range of products. Stay tuned for more updates and get ready to shop ’til you drop during this four-day shopping extravaganza.
