VeChain’s Sunny Lu Wants to Tokenize Sustainable ‘Human Behavior’ Like Driving a Tesla

VeChain, a blockchain platform focusing on real-world asset (RWA) management, has been at the forefront of tokenizing physical assets since 2017. While the concept of RWAs has recently gained traction in the crypto industry, VeChain was already working on projects like a dairy traceability system in China and tokenizing carbon credits with BYD back in 2018.

Sunny Lu, the CEO of VeChain, believes that the platform was ahead of its time in recognizing the value of RWAs. As the industry shifts towards a focus on real-world assets, VeChain is gearing up for its next phase of development.

At the Consensus 2025 event in Toronto, Lu will unveil VeChain’s new approach to scaling RWAs and blockchain adoption beyond the crypto community. The platform aims to turn human behavior into tokenizable assets, incentivizing actions like recycling or driving electric vehicles on-chain.

To make blockchain technology more accessible to the mainstream audience, VeChain is integrating AI agents into its ecosystem. These AI assistants, starting with a character named “BMO,” will guide users through staking, app interactions, and token strategies on the VeChain network.

Moreover, VeChain is reimagining staking through the use of non-fungible tokens (NFTs) as infrastructure. Users will be able to mint NFTs representing their staked assets and delegate them directly to node operators, eliminating the need for centralized validators.

Lu’s keynote at Consensus marks the 10-year anniversary of VeChain, showcasing the platform’s progress in AI and sustainability initiatives. Projects like Mugshot, a DeFi app rewarding users for sustainable actions, and EVEarn, which converts EV charging data into on-chain rewards, have seen significant user adoption and retention rates.

For Lu, the future of crypto lies in usability and mass adoption. By focusing on real-world assets, integrating AI agents, and leveraging NFTs for staking, VeChain aims to make blockchain technology more accessible and user-friendly for a broader audience. Bullish, a regulated, institutional digital assets exchange, was incubated by technology investor Block.one. In November 2023, CoinDesk, a leading cryptocurrency news platform, was acquired by the Bullish group, which is majority owned by Block.one. Both companies have interests in various blockchain and digital asset businesses and hold significant holdings of digital assets, including bitcoin.

As part of the acquisition, CoinDesk now operates as an independent subsidiary under the Bullish group. An editorial committee has been formed to ensure journalistic integrity, with a former editor-in-chief of The Wall Street Journal leading the committee.

The acquisition of CoinDesk by Bullish signifies a strategic move in the digital assets space. With Bullish’s expertise in institutional trading and Block.one’s backing, CoinDesk is poised to expand its reach and influence in the cryptocurrency industry.

The collaboration between Bullish, Block.one, and CoinDesk highlights the growing importance of digital assets and blockchain technology in the financial sector. As the cryptocurrency market continues to evolve, partnerships like this one will play a crucial role in shaping the future of digital finance. Could’ve sworn the page was around here somewhere…

As you navigate through the vast expanse of the internet, you may occasionally come across a 404 error page that leaves you scratching your head. The familiar message, “Could’ve sworn the page was around here somewhere…”, accompanied by a whimsical image, is a common sight for many internet users. But what does this cryptic message actually mean, and why does it appear?

The 404 error message is displayed when a web page cannot be found on a server. This could be due to a variety of reasons, such as a broken link, a mistyped URL, or a page that has been removed or moved to a different location. When a user attempts to access a page that does not exist, the server responds with a 404 error code and displays a custom error page to inform the user that the requested page cannot be found.

In the case of the “Could’ve sworn the page was around here somewhere…” error page, CoinDesk, a popular cryptocurrency news website, uses a playful and lighthearted approach to acknowledge the missing page. The image on the error page features a whimsical illustration that captures the essence of searching for something elusive in a digital landscape.

Despite the frustration that can come with encountering a 404 error, it’s important to remember that these errors are a normal part of the web browsing experience. In most cases, simply navigating back to the homepage or using the website’s navigation menu to find the desired content will resolve the issue.

If you continue to encounter 404 errors or have trouble accessing specific pages on a website, you may want to contact the website’s support team for assistance. In the meantime, take a moment to appreciate the creativity and humor that can be found in unexpected places on the internet, such as the quirky 404 error page from CoinDesk. Recent studies have shown that there may be a link between the consumption of processed foods and an increased risk of developing chronic diseases. Processed foods are defined as foods that have been altered in some way through the addition of chemicals, preservatives, or other additives.

One study conducted by researchers at the University of Navarra in Spain found that individuals who consumed a diet high in processed foods had a higher risk of developing type 2 diabetes. The study followed over 10,000 participants for a period of seven years and found that those who consumed the most processed foods were more likely to develop the disease compared to those who consumed a diet rich in whole foods.

Processed foods are often high in unhealthy fats, sugars, and salt, which can contribute to the development of chronic diseases such as obesity, heart disease, and diabetes. These foods are also low in essential nutrients such as fiber, vitamins, and minerals, which are important for overall health and well-being.

One of the main reasons why processed foods may be linked to chronic diseases is due to their effect on the gut microbiome. The gut microbiome is made up of trillions of bacteria that play a crucial role in digestion, immune function, and overall health. When we consume processed foods, we disrupt the balance of bacteria in our gut, which can lead to inflammation and a weakened immune system.

In addition to their impact on the gut microbiome, processed foods are also high in additives and preservatives that have been linked to an increased risk of cancer. These additives have been shown to be carcinogenic in animal studies and may pose a risk to human health as well.

Despite the growing body of evidence linking processed foods to chronic diseases, they continue to be a staple in many people’s diets. Convenience, affordability, and taste are often cited as reasons for consuming these foods, but the long-term health consequences should not be overlooked.

To reduce the risk of developing chronic diseases, experts recommend limiting the consumption of processed foods and focusing on a diet rich in whole foods such as fruits, vegetables, whole grains, and lean proteins. By making small changes to our diet and lifestyle, we can help protect our health and well-being in the long run. The rise of sustainable fashion has been a growing trend in recent years, as consumers become more conscious of the environmental impact of the fashion industry. From the production of materials to the disposal of clothing, the fashion industry has a significant carbon footprint that is contributing to climate change.

One of the key components of sustainable fashion is the use of eco-friendly materials. Traditional fabrics like cotton and polyester require large amounts of water and chemicals to produce, leading to water pollution and soil degradation. In contrast, sustainable materials like organic cotton, hemp, and bamboo are grown without harmful chemicals and use less water, making them more environmentally friendly choices.

In addition to using eco-friendly materials, sustainable fashion also focuses on ethical labor practices. Many fast fashion brands outsource production to factories with poor working conditions and low wages, leading to exploitation of workers. Sustainable fashion brands, on the other hand, prioritize fair wages and safe working conditions for their employees, ensuring that workers are treated with dignity and respect.

Another aspect of sustainable fashion is reducing waste. The fashion industry is notorious for producing large amounts of clothing that end up in landfills, contributing to the growing problem of textile waste. Sustainable fashion brands are working to combat this issue by designing clothing that is made to last, using recycled materials, and offering repair and recycling programs to extend the life of their products.

Furthermore, sustainable fashion also promotes transparency and accountability in the supply chain. Many consumers are unaware of the journey their clothing takes from production to purchase, and the environmental and social impacts along the way. Sustainable fashion brands are committed to being transparent about their sourcing and manufacturing processes, allowing consumers to make informed choices about the products they buy.

Overall, the rise of sustainable fashion is a positive step towards creating a more sustainable and ethical fashion industry. By choosing eco-friendly materials, promoting fair labor practices, reducing waste, and increasing transparency, sustainable fashion brands are leading the way towards a more sustainable future for the fashion industry. As consumers become more aware of the environmental and social impact of their clothing choices, the demand for sustainable fashion is only expected to grow in the coming years. The Importance of Mental Health in the Workplace

In recent years, there has been a growing awareness of the importance of mental health in the workplace. Employers are beginning to recognize that mental health is just as important as physical health when it comes to the overall well-being of their employees. A healthy work environment not only benefits employees, but also the company as a whole.

One of the key reasons why mental health in the workplace is so important is because it directly impacts employee performance. Employees who are struggling with mental health issues such as anxiety or depression may find it difficult to focus on their work, leading to a decrease in productivity. In fact, research has shown that mental health problems cost employers billions of dollars each year in lost productivity and absenteeism.

By promoting mental health in the workplace, employers can help their employees to feel supported and valued, which can lead to increased job satisfaction and motivation. This, in turn, can result in higher levels of productivity and a more positive work environment.

Another reason why mental health in the workplace is important is because it can help to reduce turnover rates. Employees who feel supported and valued by their employer are more likely to stay with the company long-term. On the other hand, employees who are struggling with mental health issues and do not receive the support they need may become disengaged and ultimately leave the company.

Employers can promote mental health in the workplace by implementing policies and programs that support the mental well-being of their employees. This can include providing access to mental health resources, offering mental health training for managers, and creating a culture that encourages open communication about mental health issues.

It’s important for employers to remember that mental health is not something that can be ignored or swept under the rug. By taking proactive steps to promote mental health in the workplace, employers can create a more supportive and productive work environment for their employees. Ultimately, investing in mental health in the workplace is not only the right thing to do, but it can also benefit the company in the long run. The COVID-19 pandemic has undoubtedly changed the way we live, work, and interact with one another. As the world continues to grapple with the effects of the virus, it is becoming increasingly clear that the way we approach health and hygiene will never be the same again.

One of the most significant shifts in our collective mindset has been the increased emphasis on cleanliness and hygiene. Prior to the pandemic, many of us may have taken simple things like hand washing and sanitizing for granted. However, in the wake of COVID-19, these practices have become essential to preventing the spread of the virus.

Hand washing, in particular, has emerged as a powerful tool in the fight against COVID-19. The Centers for Disease Control and Prevention (CDC) recommends washing hands with soap and water for at least 20 seconds to effectively remove germs and bacteria. This simple act has now become second nature to many of us, with hand sanitizers and antibacterial wipes becoming staples in our daily routines.

In addition to hand hygiene, the pandemic has also brought about a renewed focus on cleaning and disinfecting commonly touched surfaces. High-touch areas such as doorknobs, light switches, and countertops are now regularly sanitized to help prevent the spread of the virus. Businesses, schools, and public spaces have also implemented rigorous cleaning protocols to ensure the safety of their employees and customers.

The pandemic has also sparked innovation in the realm of hygiene products. From UV sanitizing devices to touchless hand sanitizing stations, companies have developed new technologies to help keep us safe and healthy. These advancements have not only improved our ability to combat COVID-19 but have also raised awareness about the importance of maintaining a clean and hygienic environment.

As we navigate this new normal, it is clear that the lessons we have learned about hygiene during the pandemic will have a lasting impact on our lives. While COVID-19 may eventually be brought under control, the habits and practices we have adopted to prevent its spread will continue to shape our behavior for years to come. By prioritizing cleanliness and hygiene, we can help protect ourselves and those around us from not only COVID-19 but other infectious diseases as well.