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2025 Pride celebrations go ahead despite corporate exodus. But organizers say it won’t be easy.

Pride celebrations across the United States faced significant challenges this year as a result of a corporate exodus that led to a decrease in sponsorship funds. Organizers are now grappling with budget shortfalls as Pride Month kicks off, with many reporting a 20% to 30% drop in corporate support compared to previous years.

Despite the financial setbacks, organizers are determined to push forward with the events this summer. Suzanne Ford, the executive director of San Francisco Pride, expressed concerns about the organization’s financial stability post-Pride, especially after losing five major corporate sponsors, including Nissan, Comcast/Xfinity, and Anheuser-Busch. The withdrawal of these long-time partners left San Francisco Pride with a loss of about $300,000, although increased donations from other sponsors have helped mitigate the shortfall.

The trend of corporate sponsors pulling out of Pride partnerships was not unique to San Francisco. Brands in other cities, such as New York City and St. Louis, also scaled back or withdrew their support for Pride events this year. Some attributed their decisions to financial strain or internal transitions, while others cited concerns about backlash or government pressure.

As Pride celebrations have grown over the years, the influx of corporate sponsorships played a significant role in funding these events. However, this year’s decline in sponsorships has raised questions about the future of Pride programming. Organizers are now faced with the challenge of balancing budget constraints while continuing to support at-risk communities through grant programs and year-round initiatives.

Despite the setbacks, there have been some positive developments, such as increased donations from individual donors and the return of some sponsors who initially withdrew their support. Organizers are hopeful that community support and fundraising efforts will help bridge the financial gap and ensure the success of Pride events in the coming months.

In the face of adversity, Pride organizers remain committed to celebrating and advocating for LGBTQ rights. While the challenges posed by the corporate exodus may have created financial strain, the resilience and determination of the LGBTQ community and its allies will ensure that Pride Month continues to be a time of unity, visibility, and celebration.

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