Tesla Cybertruck sales plunged 48% in 2025
The sales of Tesla’s electric Cybertruck took a significant hit in 2025, with a 48% drop compared to the previous year. According to Kelley Blue Book’s annual electric vehicle (EV) sales reports, Tesla sold 20,237 Cybertrucks in 2025, down from 38,965 in 2024. This decline in sales was also reflected in other Tesla models, such as the X, S, and Y vehicles, which all saw a decrease in sales year-over-year. The only exception was the Model 3, which experienced a slight increase in sales to 192,440 units, up 1.3% from 2024.
Tesla attributed these challenges to “uncertainty from shifting trade, tariff, and fiscal policy” in a presentation last year. Despite the decline in Cybertruck sales, Tesla remains the dominant seller of electric vehicles in the U.S., accounting for approximately 46% of the market share in 2025.
Tech analyst Dan Ives from Wedbush Securities commented, “It’s been an uphill battle for sales, but a long demand curve ahead.” Tesla did not provide immediate comments on the sales figures for 2025.
In January, Tesla announced that it delivered 1.64 million vehicles in 2025, a 9% decrease from the 1.79 million vehicles delivered in 2024. The company has been surpassed by China’s BYD as the world’s largest EV maker. The overall electric vehicle sales across the auto industry also saw a 2% drop in 2025, totaling approximately 1.3 million units.
One of the obstacles to higher electric vehicle sales is affordability, as EVs are generally priced higher than traditional gas-powered vehicles. As of November, the average price of a new EV was $58,638, compared to less than $50,000 for conventional cars, according to Cox Automotive.
The tax and spending bill passed by Congress last year further impacted EV sales by eliminating tax credits for both new and used EVs, potentially making electric cars unaffordable for many consumers.
Tesla’s Cybertruck, introduced in 2023 at a starting price of $60,990, has faced multiple recalls due to various issues. Last year, Tesla recalled 46,000 Cybertrucks over problems with the trim panel, rearview camera, windshield wipers, and accelerator pedals. These recalls have raised concerns about the vehicle’s safety and reliability.
Despite these challenges, Tesla’s stock price has performed well, rising by approximately 9% to $450.39 over the past year. Analysts anticipate growth driven by Tesla’s advancements in self-driving technology and the development of humanoid robots, such as Optimus, which are expected to be commercially available in the near future.
Overall, while Tesla faces hurdles in its electric vehicle sales, the company’s innovative technologies and potential for growth in the robotics sector could pave the way for future success.
