WhatsApp is getting Incognito Chat with Meta AI
Meta AI, the company behind WhatsApp, is launching a new feature called incognito chats. This feature is designed to offer users a way to have private conversations with Meta AI without the risk of their messages being stored or analyzed. The goal is to provide a level of privacy and discretion that is not possible with other AI chatbots like ChatGPT or Gemini.
The incognito chats feature works by creating temporary, private conversations that are processed in a secure environment that Meta cannot access. This means that even Meta itself cannot view or analyze the contents of these conversations. Messages in incognito chats automatically disappear and are not saved, ensuring that they remain confidential.
This new feature, called Private Processing, builds on the end-to-end encryption that WhatsApp introduced for chats ten years ago. Private Processing takes this level of privacy a step further by ensuring that no one, not even Meta, can read conversations protected by this technology.
In addition to incognito chats, Meta AI is also planning to introduce side chats in the coming months. These side chats will provide users with private assistance within existing conversations, offering additional context without disrupting the main chat. Like incognito chats, side chats will be protected by Private Processing to ensure that they remain confidential.
Incognito chats with Meta AI will be rolled out globally on WhatsApp and in the Meta AI app in the coming months. This new feature is part of Meta’s ongoing efforts to address concerns about AI data collection and privacy.
For more information about incognito chats with Meta AI, you can visit Meta’s website for detailed information. Stay tuned for updates on this exciting new feature from Meta AI.
This article was originally published on PC-WELT and has been translated and adapted from German.



