Business

Jennifer Garner’s Once Upon a Farm valued at $845M in NYSE debut

Once Upon a Farm, Jennifer Garner’s Children’s Organic Food Company, Sees Strong NYSE Debut

Once Upon a Farm, the children’s organic food company co-founded by actress Jennifer Garner, saw a successful debut on the New York Stock Exchange with an $844.9 million valuation. The company’s shares opened 17% above the offer price, reflecting investor confidence.

The Berkeley, Calif.-based company’s stock opened at $21 per share, surpassing the $18 offer price. Once Upon a Farm and its backers sold approximately 11 million shares within the marketed range of $17 to $19, raising about $198 million in the process.

Consumer-focused companies are showing increased optimism about the IPO market this year, following a slowdown due to President Trump’s tariffs in the previous year.

Jennifer Garner rings the opening bell at the New York Stock Exchange on Friday. REUTERS
Her organic foods company, Once Upon a Farm, fetched an $844.9 million valuation as its shares opened 17% above the offer price. AP
Garner’s company sells packaged food for children, including cold-pressed pouches, pantry snacks, frozen meals, and oat bars. AP

Once Upon a Farm was founded in 2015 by Cassandra Curtis and Ari Raz. Garner and John Foraker, former CEO of Annie’s, joined as co-founders two years later. The company offers a range of packaged food for children, catering to various age groups with products like cold-pressed pouches, pantry snacks, frozen meals, and oat bars.

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