How ‘Culinary Class Wars’ Turned Korean Cultural Codes Into Global TV

Netflix’s debut Korean culinary competition series has taken the world by storm, with Taiwan emerging as one of its most passionate markets.

At the Taiwan Creative Content Fest, producer Eunji Kim from Studio Slam shared insights into the evolution of the show, from a mere concept to a fully-fledged format.

The genesis of “Culinary Class Wars” can be traced back to Kim’s previous project, the 2020 talent show “Sing Again,” which showcased overlooked Korean singers. Drawing inspiration from this experience, Kim and her team set out to create a cooking competition unlike any other. Their key question was how to differentiate themselves from established shows like “Top Chef.”

The answer lay in Korean culture. Kim emphasized the importance of incorporating cultural symbols that would resonate with Korean audiences. In this case, the spoon was chosen as a powerful representation of social class. The division between white-spoon chefs, symbolizing culinary elites, and black-spoon chefs, representing lesser-known talent, became a central theme of the show.

While some participants initially struggled with the class-based format, the creative team stood by their vision, viewing it as integral to the show’s identity. The concealed classification system added a layer of dramatic tension that captivated viewers. Despite concerns about cultural specificity limiting the show’s appeal, careful editing and storytelling ensured that the themes transcended borders, attracting a global audience.

Following the success of the first season, the show’s impact on the culinary community was profound. Many chefs who had initially declined to participate expressed interest in joining after witnessing the show’s impact. This validation underscored the creative and commercial value of the show’s unique approach.

“Culinary Class Wars” has not only showcased Korean cuisine and cultural symbols but has also redefined the reality-competition genre with its universal storytelling. As the series gears up for a new season, viewers around the world are eager for more compelling narratives that extend beyond the confines of the kitchen.

In conclusion, “Culinary Class Wars” has made a significant mark on Netflix, blending cultural authenticity with entertainment value to create a truly captivating viewing experience. As the show continues to evolve, it promises to deliver even more engaging content that resonates with audiences worldwide.